1. What are cookies

Cookies are small text files that websites place on your device (computer, tablet, or mobile phone) when you visit them. They are widely used to make websites work efficiently, to remember your preferences, and to provide information to website owners about how their sites are used.

Cookies typically contain the name of the website that placed them, the duration they remain on your device, and a unique identifier or value. They cannot run programs, deliver viruses, or access information stored elsewhere on your device.

This Cookie Policy explains what cookies and similar technologies (such as pixels, web beacons, and local storage) AdmissionLabs uses on admissionlabs.eu (the “Website”), why we use them, and what choices you have.

This Cookie Policy should be read alongside our Privacy Policy and Terms and Conditions, which provide more information about how we collect, use, and protect your personal data.

2. Why we use cookies

We use cookies and similar technologies for the following reasons:

• To make our Website work as expected (for example, to remember that you have closed a notification banner).
• To keep your visit secure (for example, to detect suspicious activity or maintain session integrity).
• To remember your preferences (for example, your language choice or whether you have already submitted a form).
• To understand how visitors use our Website, so we can improve content, layout, and user experience.
• To measure the effectiveness of our communications (for example, to see which pages a visitor came from).

We do not use cookies to identify you personally without your knowledge, and we do not sell information collected via cookies to third parties.

3. Categories of cookies we use

Cookies on our Website fall into the following categories. You can accept or reject most categories through our consent banner or your browser settings.

3.1 Strictly necessary cookies

These cookies are essential for the Website to function correctly. They enable core features such as page navigation, secure access, session management, and form submission. The Website cannot operate properly without these cookies, and they cannot be disabled in our consent system.

3.2 Functional cookies

These cookies allow the Website to remember choices you make and provide enhanced or personalised features. They are not strictly necessary, but disabling them may reduce the quality of your experience.

3.3 Analytics and performance cookies

These cookies help us understand how visitors interact with our Website by collecting anonymised information about pages visited, time spent, sources of traffic, and errors encountered. We use this information to improve the Website.

3.4 Marketing and advertising cookies

If we run advertising or retargeting campaigns, these cookies may be set by us or our advertising partners to deliver relevant ads on other websites and to measure the performance of our campaigns. They typically track your activity across multiple websites.

4. Third-party cookies

Some cookies on our Website are set by services we use to provide functionality, analytics, embedded content, or communication. These third parties may collect data about your visit, subject to their own privacy and cookie policies.

We currently use, or may use, the following third-party services that may set cookies:

We recommend that you review the privacy and cookie policies of these third parties to understand how they handle your data. AdmissionLabs is not responsible for the practices of third-party services.

5. How long cookies stay on your device

The length of time a cookie remains on your device depends on whether it is a session cookie or a persistent cookie:

• Session cookies are temporary and are deleted automatically when you close your browser. We use these mainly for security and basic functionality.
• Persistent cookies remain on your device for a defined period (anywhere from a few minutes to several months or years) or until you delete them manually. Their lifespan is set by the entity that placed them.

The maximum lifespans for cookies on our Website are listed in the tables in Section 3. We endeavour not to use cookies that persist longer than is necessary for the purpose they serve.

6. Your choices and how to manage cookies

You have the right to decide whether to accept or reject most categories of cookies. You can exercise this right in several ways:

6.1 Through our consent banner

When you first visit our Website, you will be presented with a cookie consent banner that allows you to accept all cookies, reject all non-essential cookies, or customise your preferences by category. You can revisit your preferences at any time by clicking the “Cookie preferences” link in the footer of the Website.

6.2 Through your browser settings

Most web browsers allow you to view, manage, delete, and block cookies for any website. Detailed instructions are available in your browser’s help documentation:

• Google Chrome: chrome://settings/cookies
• Mozilla Firefox: about:preferences#privacy
• Apple Safari: Preferences → Privacy
• Microsoft Edge: edge://settings/privacy
• Opera: opera://settings/cookies

Please be aware that disabling all cookies may prevent parts of the Website from working correctly.

6.3 Through provider-specific opt-outs

Some third-party services offer their own opt-out tools:

• Google Analytics: install the Google Analytics opt-out browser add-on.
• Meta (Facebook/Instagram) advertising: facebook.com/settings?tab=ads
• Industry-wide ad opt-out: youronlinechoices.eu (EU) or aboutads.info/choices (US)

6.4 Through mobile device settings

On mobile devices, you can typically opt out of personalised advertising through your device settings (Apple iOS: Settings → Privacy → Tracking; Android: Settings → Google → Ads).

7. Consent and withdrawal of consent

For all cookies that are not strictly necessary, we rely on your consent to set them on your device. We obtain this consent through our cookie consent banner when you first visit the Website.

Your consent must be:

• Freely given — you can refuse without penalty;
• Specific — separate consent is requested for each category of cookies;
• Informed — we provide the information in this Cookie Policy before you decide;
• Unambiguous — a clear affirmative action, such as clicking “Accept”.

You can withdraw your consent at any time by:

• Clicking the “Cookie preferences” link in the footer of the Website and updating your choices;
• Clearing cookies through your browser settings (this will trigger the consent banner to appear again on your next visit);
• Contacting us directly using the details in Section 10.

Withdrawing your consent will not affect the lawfulness of any processing that took place before your withdrawal.

8. Do Not Track signals

Some browsers support a “Do Not Track” (DNT) signal that allows users to express a preference not to be tracked across websites. There is currently no industry standard for how websites should respond to DNT signals, and most websites — including ours — do not change their behaviour based on DNT alone.

Instead, we honour your tracking preferences through our cookie consent banner and the controls described in Section 6.

9. Changes to this Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, the services we rely on, or applicable law. When we make material changes, we will:

• Update the “Last updated” date at the top of this page;
• Re-display our cookie consent banner if the change affects categories of cookies you previously consented to;
• Where appropriate, notify you by email or a prominent notice on the Website.

We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies.

10. Contact us

If you have any questions about this Cookie Policy, our use of cookies, or your privacy rights, please contact us at: